Walkers, the crisps and snacks company, has come up with a new twist to an old favourite with the introduction of Wotsits Twisted.
The new fun shape will be supported by a brand new tv campaign – part of the new £1.5m Wotsits campaign running throughout the year – and be available from 26th July.
Flavours include Really Cheesy, in standard 24g bags, and BBQ, which comes in a 10-pack of 5 x 22g BBQ and 5 x 22g Really Cheesy.
Also new and available from the same date, Walkers is to add Extreme flavour Tandoori Sizzler to its Doritos range. The launch will be supported by a £1m tv campaign and linked to a promo with video rental group, Blockbuster, offering consumers the chance to win 5.5m free movies.
Tandoori Sizzler comes in both 40g packs and a new Doritos Extreme pack, the latter including 3 x Chilli 33g and 3 x Tandoori Sizzler 33g and replacing the existing Chilli 6 pack.
leisure-kit keyword: Walkers
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